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Nowadays, the less time a customer spends on purchasing a product or service, the more valuable the seller becomes in his eyes, the sooner he becomes loyal to the brand.
If you’re not using Instagram to promote your brand or small business, you should be. However, just having an account and posting is not enough.
It is necessary to define prospects for the further growth of your small business in lieu of simply focusing efforts on the present-day competition.
Many people still remain faithful to offline shops, and increasing foot traffic is still a priority for owners of such businesses.